Walmart and Wine

For Wine Connoisseurs…..

BENTONVILLE, ARKANSAS-

Wal-Mart customers will soon be able to sample a new discount item–Wal-Mart’s own brand of wine. The world’s largest retail chain is teaming up with Ernest & Julio Gallo Winery of Modesto, California, to produce the spirits at an affordable price, in the $2 – $5 range.

While wine connoisseurs may not be inclined to throw a bottle of Wal-Mart brand wine into their shopping carts, “There is a large market for cheap wine,” said Kathy Micken, professor of marketing at R. Williams University in Bristol, R.I. “The right name is definitely important.”

So, here we go…The TOP 12 suggested names for Wal-Mart Wine…

12) Chateau Traileur Parc

11) White Trashfindel

10) Big Red Gulp

9) Grape Expectations

8)Domaine Wal-Mart “Merde du Pays” 

7) NASCARbernet

6) Chef Boyardeaux

5) Peanut Noir

4) Chateau des Moines

3) I Can’t Believe It’s Not Vinegar!

2) World Championship Riesling

And the # 1 suggested name for Wal-Mart Wine…

1) Nasti Spumante

But the winner is Oak Leaf Vineyard!


Knowing no one would buy Wal-mart Wine except us wine slobs they cleverly developed the Oak Leaf Vineyard line of inexpensive wines. Is the wine as good as the label?

Keep an eye out on my upcoming reviews of this affordable wine. I am cashing in my tin cans soon so I can purchase a bottle or two.


Wine Tasting With Friends